Prerequisite: Social Media Marketing Technologies
Basics and Social Media Marketing Technologies Advanced
Build brand awareness, drive engagement, generate sales leads, and grow a
loyal base of customers for small, medium, or large businesses with hands-on
Facebook activities. Third-party applications, Facebook Ads Manager,
Business Manager, and Power Editor are explored to attract potential
customers and increase sales/revenue.
Objectives: Learn in this
course how to:
� Write engaging posts� Execute the proper method to
set up Personal Pages and Business Pages
� Implement integration
strategies with pay per click (PPC) Marketing
� Learn internal Facebook
tools to generate leads and sales for businesses/customers
organic and paid growth strategies, via an interlinking plan with other
online marketing platforms
� Gain knowledge of third-party applications�
benefits and/or challenges
� Increase traffic into and out of Facebook
� Set up scheduling, setting milestones, branding, newsfeed, social
etiquetteAfter this course, you will have a thorough understanding of how
businesses use Facebook to gain brand recognition, attract potential
clients/customers, grow an email database, increase website visitors, drive
engagement, and more.
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