Course Description
Hands-on use of the Internet for growing your marketing capabilities. We will look at Internet resources, building a business using the Internet, how to determine your audience, and methods to support brick and mortar enterprises. In addition you will develop customer profiles and effective methods of attracting customers.
Course Objectives
1. Use Internet resources to build a business and determine audience.
2. Apply marketing methods to support physical brick and mortar enterprises.
3. Attract customers developing customer profiles and using proven methodologies.

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Course Syllabus
Please click here to view the course syllabus.

Other Information
This course is part of the Marketing Project Certificate Series. You may register for the full series or for each class individually (links to the left).

Please contact Phyllis Martin upon completion to request your certificate.