Kelly DeWitt Headshot

Kelly DeWitt

Kelly joined Collin SBDC after working as a Business Banker with Bank of America and JP Morgan Chase Bank. Prior to the banking industry, he owned several businesses including a Business Brokerage franchise. During 11 years as a business broker he participated in the transaction process of 130 existing businesses or franchise starts.

Kelly graduated from Texas A&M University with a degree in marketing after which he accepted a commission as an officer in the US Army. Kelly retired after 28 years of commissioned service as a Lieutenant Colonel. He then held a variety of sales and marketing positions with Abbott Laboratories, Becton Dickinson and AT&T Capital before starting his own businesses.

Deciding that it was the time in his life to do something with his passions – small business consulting and horticulture, Kelly volunteered as a counselor with SCORE and the Collin SBDC. When a position was available, he knew he wanted to be where he could help business owners every day. BTW, he has a 760 sq ft greenhouse and 2 acres to fuel his horticulture passion of growing plants.

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Marta Frey Headshot

Marta Gómez Frey

Marta Gómez Frey leads the team of consultants at the Collin Small Business Development Center. Marta learned the ropes of running a small business working at her family's engineering design firm. Her father handled the technical projects, while she focused on the business aspects of the company. Over 12 years, she progressed from an entry-level project manager to a vice president.

Having graduated from Texas A&M with a degree in history, Marta received her business education from on-the-job training and community resources. She sought help from places like the SBDC to assist her in developing the company. Marta's work with the family business led her to volunteer with various small business and minority business organizations. These experiences brought her to the Collin SBDC, where she started as a part-time consultant in 2000.

In 2002, Marta joined Southern Methodist University's Cox School of Business as assistant director of the Caruth Institute for Entrepreneurship, continuing her role of consulting new and growing businesses in North Texas. While at SMU, Marta also developed and enhanced education and recognition programs dedicated to small business owners. She returned to the Collin SBDC in 2006 as interim director, and she was named director in 2007.

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Sarah Skinner Headshot

Alex Plotkin

Alex joined the SBDC to pursue his two passions – small businesses and coaching.  From coaching youth sports to teaching business skills to middle school students in the Junior Achievement program to helping entrepreneurs learn how to build the value of their businesses, he has always enjoyed watching the “spark” when someone learns something new.  Small business has been in his blood since both of his grandfathers opened their first retail stores in early 1930’s.  His father continued in the entrepreneurial tradition and after a brief stint in the corporate world, Alex eventually followed in the footsteps of his father and grandfathers.

Alex was born and raised in Peoria, IL, but the Midwestern winters and the rust belt economy led him to pursue his bachelors degree in finance from the Honors Business Program at the University of Texas at Austin.   Upon graduation, he moved to Dallas and after completing a 2 year analyst program in the investment banking division of Credit Suisse/First Boston, he migrated to Southern California where he earned his MBA at UCLA.  The pull of Texas proved to be too strong, and he returned to Dallas upon graduation.  Once there, he went to work as CFO for the fast growing event marketing company Streetball Partners International, better known by the name of its flagship 3-on-3 basketball tournaments around the world: Hoop-It-Up.

When the company was sold, he decided to pursue his own entrepreneurial dreams and has spent the better part of the past 15 years starting, buying, growing and selling his own companies as well as consulting with entrepreneurs who want to do the same.  He has specific expertise in a variety of industries including daycare, health clubs/athletic training, automotive aftermarket (B to G) and retail floor covering.  He has worked both independently and as a franchisee and understands the pros and cons of both structures.  He looks forward sharing his experience and knowledge with clients of the Small Business Development Center and helping them achieve their goals.

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