The Plano Campus (Spring Creek) is closed through Sunday, March 14th due to weather damage. All classes at the Plano Campus (Spring Creek) will be online until further notice and students should contact their professors with any questions.
View College COVID-19 Information

Marketable Skills

• Research Primary Target Market characteristics for advancements in promotion and customer service; analyze marketing data critically to reach sound conclusions.
• Create data reports to increase productivity of employer or personal businesses.
• Construct and develop Business Plans for small business owners; create company handbooks and other professional resources for use by company personnel.
• Create group goals and work productively with others to achieve these goals.
• Demonstrate understanding digital marketing strategies and how to use them to meet key marketing objectives; use measurement tactics and performance indicators to analyze campaign performance.
• Communicate effectively and professionally with peers, managers, and potential and current customers.
• Create customer service goals using specifics of personality types; interact appropriately with customers from many cultures and perspectives.
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