Course Descriptions
MUSB 1305 Survey of the Music Business
An overview of the music industry including songwriting, live performance, the record
industry, music merchandising, contracts and licenses, and career opportunities. 3
credit hours. (W)
MUSB 1341 Concert Promotion and Venue Management
Concert promotion and venue management. Includes considerations in purchasing a club,
concert promotion and advertising, talent buying, city codes, insurance, Texas Alcoholic
Beverage Commission Regulation, performance rights organization licenses, personnel
management and concert production and administration. Lab required. Prerequisite:
MUSB 1305. 3 credit hours. (W)
MUSB 2301 Music Marketing
Methods of music distribution, retailing, and wholesaling. Includes identifying a
target market, image building, distribution (brick and mortar vs. digital delivery),
pricing, advertising, and marketing mix. 3 credit hours. (W)
MUSB 2345 Live Music and Talent Management
An examination of the role, scope, and activities of the talent manager including
establishing the artist/manager relationship; planning the artist's career; and developing
goals, strategies, and tactics with an overall view of the live music business. Lab
required. Prerequisite: MUSB 1305. 3 credit hours. (W)
MUSB 2350 Commercial Music Project
The primary objective of this course is to apply the skills learned in other Commercial
Music courses. This is a hands-on project-oriented course aimed at helping students
create a portfolio of their work. Artists and their music will be the focus. Each
student must design and complete his/her own project with instructor approval. Lab
required. Prerequisite: Consent of Associate Dean/Director. 3 credit hours. (W)
MUSB 2355 Legal Aspects of the Entertainment Industry
Copyright law and the various agreements used in the entertainment industry. Emphasizes
contracts used by music publishers, record companies, artist managers, record producers,
film and television producers, and booking agencies. Prerequisite: MUSB 1305. 3 credit
hours. (W)
MUSB 2380 Cooperative Education-Music Management
Career-related activities encountered in the student's area of specialization offered
through an individualized agreement among the college, employer, and student. Under
the supervision of the college and the employer, the student combines classroom learning
with work experience. Includes a lecture component. Contact the Associate Dean/Director
for more information. 3 credit hours. (W)