Winter Break Reminder: Collin College campuses will be closed from Wednesday, Dec. 24 through Sunday, Jan. 4. Regular operating hours will resume Monday, Jan. 5, and Spring 2026 classes will begin on Tuesday, Jan. 20.

Marketable Skills

MARKETING MARKETABLE SKILLS

• Research Primary Target Market characteristics for advancements in promotion and customer service; analyze marketing data critically to reach sound conclusions.
• Create data reports to increase productivity of employer or personal businesses.
• Construct and develop Business Plans for small business owners; create company handbooks and other professional resources for use by company personnel.
• Create group goals and work productively with others to achieve these goals.
• Demonstrate understanding digital marketing strategies and how to use them to meet key marketing objectives; use measurement tactics and performance indicators to analyze campaign performance.
• Communicate effectively and professionally with peers, managers, and potential and current customers.
• Create customer service goals using specifics of personality types; interact appropriately with customers from many cultures and perspectives.
 
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